this stuff, if it works as well as the videos suggest, could prove to be some very useful sh1t!
Isnt it just Play-doh? 
judging by what play doh is capable of doing to carpets once it has dried out, you might be right!
sugru does seem to have it’s uses though, i might try it to repair a hole in an old exhaust, see what happens! :w00t:
sugru is great stuff if overpriced. just get any mixable putty to have the same affect for a lot cheaper though, I use milliputt