Arai/Phoenix Distribution

Just seen on VD that Arai’s importer Phoenix is to close this year. Even if you’re selling such a strong brand like that, this slowdown will not cause many more closures in the industry I hope.

Actually, it says that Phoenix is to cease trading, with the parent company, a flooring company, concentrating on their main business. It could be that the flooring needs more management time to concentrate on its core business, and the phoenix business is increasingly becoming a distracting sideshow.

Crikey! I bet Feridax are rubbing their hands.

Then again, it is the Daily Mail of the bike world so I’ll wait for some confirmed news :slight_smile: