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News Tag: Wrigley


Wrigley Secure British Superbike Sponsorship
01 April 2008
Wrigley has today announced that it has signed as an Official Partner of the Bennetts British Superbike Championship, which will see them launch the ‘Airwaves® Kick Up A Gear™ Award’ for the 2008 season. The sponsorship sees Wrigley reinforce their commitment to motorcycling in the UK, as they are already the title sponsor of the Airwaves® Ducati team who compete in the championship.

Generate & Wrigley Nominated For Sport Industry Award
26 February 2008
Generate Sponsorship and Wrigley’s Airwaves® have been nominated for a prestigious award at the high profile Sport Industry Awards which take place in London on 1 May. Wrigley’s Airwaves® sponsorship of GSE Ducati in the British Superbike Championship has been shortlisted in the ‘Best Sponsorship of a Sport Team or Individual’ category and is up against; Adidas – Jonny Wilkinson, Nationwide Building Society – England Football Team, Nike - England Rugby, O2 – O2’s ‘Never Surrender’ Rugby World Cup campaign and RAC – Team RAC.
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