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LB's Sam Middlemas' R6 Inferno Disaster
17 June 2008
You can help - Fancy your name on the bike from just £10? - This past weekend, disaster struck for LB’s national Superstock 600 rider Sam Middlemas who was racing at Mallory Park after just getting a Yamaha R6. Middlemas crashed after hitting some brake fluid left on the exit of the bus stop during qualifying. His new R6 caught fire after the fuel-tank split and allowed petrol to flow out, which in turn ignited. The marshals were quickly on the scene and did their up-most to put the inferno out. Unfortunately this lasted for what seemed like an eternity and left Sam with a very swollen knee and a very burnt and looking R6.
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JiR Team Scot & Cotonella Together in a Partnership to Unite Sport
06 June 2008
JiR is pleased to announce a new partnership with Cotonella the new Official Supplier of JiR Team Scot. Cotonella is a well-known Italian brand involved in the production of underwear for men, women and children. The company was born in 1972 in the area of Bresciana and has been a very fast-growing brand ever since, reaching the production figure of 90,000 pieces of clothing a day, creating a very strong network of distribution and a strong area of export. A key target of Cotonella marketing is their participation as a main sponsor since 1996 to Miss Italia – the most prestigious national beauty contest in Italy.
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StriVectin-SD Named Title Sponsor of HANNspree SBK Championship at Miller Motorsports
19 April 2008
Miller Motorsports Park is very pleased to announce that it has entered into a wide-ranging partnership with Basic Research, Inc., a Salt Lake City-based manufacturer of cosmetic, fitness and weight-loss products, to help promote and build awareness of the company’s products. StriVectin-SD, a cosmetic cream that helps diminish the appearance of fine lines, wrinkles and crows’ feet, will be the title sponsor of the HANNspree Superbike World Championship® event over the weekend of May 29-June 1. The event will now be known as the HANNspree Superbike World Championship®, StriVectin-SD USA Round presented by HANNspree. In addition to its title sponsorship at Miller Motorsports Park, Basic Research will also utilize the global marketing platform of the HANNspree Superbike World Championship® to market StriVectin-SD internationally.
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Focused Events Super Duke Battle 2008
15 April 2008
KTM UK and a grid full or riders will again be descending on the BSB paddock this year, in a repeat of the very successful KTM Super Duke Battle, sponsored in 2008 by Focused Events. The inaugural series hosted in 2007 saw some excellent bar-to-bar racing and very impressive lap times, all of which entertained the BSB crowds at some of the UK’s premier racing circuits.
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Wrigley Secure British Superbike Sponsorship
01 April 2008
Wrigley has today announced that it has signed as an Official Partner of the Bennetts British Superbike Championship, which will see them launch the ‘Airwaves® Kick Up A Gear™ Award’ for the 2008 season. The sponsorship sees Wrigley reinforce their commitment to motorcycling in the UK, as they are already the title sponsor of the Airwaves® Ducati team who compete in the championship.
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Phoenix Launches Major Arai Sponsorship Campaign For 2008
01 April 2008
The 2008 British Superbike series fires into action this weekend and Phoenix, the official UK importers of Arai, are pleased to announce that the world's leading helmet brand will be supporting some of the top competitors in UK motorcycle road racing.
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Yamaha Factory MX Team Unites with Monster Energy
16 March 2008
The Yamaha Monster Motocross Team will be hoping to strike extra fear into their FIM Motocross World Championship rivals in 2008 thanks to a new alliance with Monster Energy drinks. The factory-backed Grand Prix squad – now entitled ‘Yamaha Monster Motocross Team’ thanks to the title sponsorship - will benefit from a high-profile three year joint programme with one of the new powerful movers in motorcycle racing for their attempt on the MX1-GP title.
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Full Grid & New Title Sponsor For British Supersport Championship
10 March 2008
The 2008 British Supersport Championship, which is second only to the British Superbike Championship in terms of prestige, will be sponsored by the world's largest specialist motorcycle and motorsport lubricants provider, Fuchs-Silkolene. As well as the Supersport class title sponsorship, Fuchs-Silkolene also becomes the official oil and lubricants partner to the Bennetts British Superbike Championship.
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Bennetts Confirmed As Title Sponsor Of BSB
04 March 2008
The world’s leading domestic Superbike series will continue to be known as the Bennetts British Superbike Championship for the fourth consecutive year. The UK’s premier bike insurance provider has agreed a title sponsorship deal of the series with new championship rights holders MotorSport Vision.
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Shoei Returns as Presenting Sponsor of AMA Supersport Championship
26 February 2008
The American Motorcyclist Association is pleased to announce that Shoei is returning as presenting sponsor for the 2008 AMA Pro Honda Oils Supersport Championship presented by Shoei.
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Generate & Wrigley Nominated For Sport Industry Award
26 February 2008
Generate Sponsorship and Wrigley’s Airwaves® have been nominated for a prestigious award at the high profile Sport Industry Awards which take place in London on 1 May. Wrigley’s Airwaves® sponsorship of GSE Ducati in the British Superbike Championship has been shortlisted in the ‘Best Sponsorship of a Sport Team or Individual’ category and is up against; Adidas – Jonny Wilkinson, Nationwide Building Society – England Football Team, Nike - England Rugby, O2 – O2’s ‘Never Surrender’ Rugby World Cup campaign and RAC – Team RAC.
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Pro Honda Oils Returns As Title Sponsor of AMA Supersport Championship
23 February 2008
The American Motorcyclist Association is pleased to announce that American Honda's Pro Honda Oils brand is returning as title sponsor of the 2008 AMA Pro Honda Oils Supersport Championship presented by Shoei.
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Alstare Suzuki In 2008
20 February 2008
After the split with Corona Extra (Team Alstare Suzuki’s partner for ten years) it has been very difficult to find a new sponsor to replace the Mexican beer. Alstare and their General Manager Francis Batta have worked flat out during the winter to find a replacement for Corona. During November there was a great option with a potential sponsor. In the end this failed to come to fruition, but it still remains a possibility for the 2009 season. During these difficult times, Francis Batta refused to give up his search for a suitable sponsor, because he wanted to protect his company, all the staff and guarantee the continuity of its racing activities. Alstare took part in the winter tests in Qatar and Australia in order to be competitive at the start of the season, even though they had no sponsor at the time.
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Alice Team Begins Its Advenrture From Jerez
17 February 2008
Everything is ready for the beginning of the Alice Team 2008 season, the Italic-Hispanic Team who has signed an agreement with Telecom Italia, will participate to the next two MotoGP World Championships with Alice Colours, the brand used by the Italian multinational for fast internet service. In Jerez de la Frontera, at the UFO - VIP Village in the Spanish circuit which will host, next march 30th, the first European round of the 2008 season, has been unveiled the new Ducati Desmosedici GP8 Sat livery which will be ridden by Spanish Toni Elias and Frenchman Sylvain Guintoli. To welcome the new Alice Team, Flippo Preziosi, Ducati Corse General Manager.
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Valsir & Ducati Together For The 08 Superbike Season
14 February 2008
Valsir reaffirms its sponsorship activity in the world of motorsport in 2008. After years of brilliant results in terms of image, Valsir is ready to embark on a new adventure in the world of motorcycling, as official sponsor to the Ducati Xerox Team in the World Superbike Championship. Valsir and Ducati, two famous companies in the world of "Made in Italy", have formed a winning partnership that sees them combine their passion, experience and quality products.
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Kawasaki Announce Monster Partnership
25 January 2008
The Kawasaki Racing Team is excited to announce that it will be joining forces with the meanest energy drink on the planet, Monster Energy, for its assault on the 2008 and 2009 MotoGP World Championships.One of the two leading energy drink brands in the United States, Monster Energy has an undoubted passion for racing, with involvement in many motorsport activities worldwide. The partnership with Kawasaki in MotoGP, the pinnacle of two-wheeled motorsport, is a natural progression for Monster Energy, as they look to expand into the European market following their successful collaboration with Kawasaki's factory road racing and motocross teams in America.
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The Adventure Of JiR Scot Team Begins
05 November 2007
JiR and Kopron Team Scot announce an important new collaboration to race in the 2008 Motorcycle World Championship in the MotoGP and 250cc categories. The joint announcement is made by Gianluca Montiron, the owner of JiR MotoGP Team, Cirano Mularoni – currently team manager of Kopron Team Scot – and the president of Scot Group, Giovanni Torri. The program involves a common development of a sporting and commercial activity starting from the lower categories and aims to create a project for talented young riders and a route to the highest class in motorcycle racing. All parties have expressed mutual satisfaction with the agreement achieved, meaning a strategic partnership that will see the debut of emerging ace Andrea Dovizioso in the premier class and the renewed recruitment of the Japanese rider Yuki Takahashi in the 250cc category, both running on Honda machines.
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The Alice Team Is Born
02 November 2007
Thanks to the agreement signed between Telecom Italia and the Pramac-d´Antin Team, the racebikes of the Italo-Español team will compete for the next two seasons in the World Championship of MotoGP bearing the colors of Alice, the Italian multinational internet conglomerate. Thus, the Alice Team is born, a new alliance to obtain the best sporting results in the most competitive and emotional world of motorcycling.
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Hannspree SBK Championship For 2008-2010
08 October 2007
FGSport and HANNspree Europe today signed a three-year agreement, on the basis of which HANNspree become the title sponsor of the World Superbike Championship for the 2008 to 2010 three-year period. The championship will now officially be known as “HANNspree SBK Superbike World Championship”. This year the Taiwan-based company, one of the world leaders in the production of LCD video monitors, is already present in the World Superbike Championship, both as Official Sponsor of the championship itself and as Title Sponsor of the HANNspree Ten Kate Honda Team, double world champions in 2007 in Superbike with James Toseland and in Supersport with Kenan Sofuoglu.
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NEC Bike Show Secures Sponsorship Of Magicalia Publishing
06 September 2007
The Magicalia Publishing group has signed a high-profile sponsorship agreement with the International Motorcycle and Scooter Show for the Show’s hugely popular Interactive Theatre feature, formerly known as the ‘Whitham’s How to? Stage’. The sponsorship, which will be conducted under the banners of its two leading motorcycle brands – TWO and Visordown, is worth around a quarter of a million pounds over three years and will see the feature renamed The TWO/Visordown All-Star Forum. The deal is set to boost the Show’s incredible line-up of interactive entertainment, with a bike giveaway and celebrity appearances from biking legends including Niall Mackenzie and James Whitham.
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