JiR is pleased to announce a new partnership with Cotonella the new Official Supplier of JiR Team Scot. Cotonella is a well-known Italian brand involved in the production of underwear for men, women and children. The company was born in 1972 in the area of Bresciana and has been a very fast-growing brand ever since, reaching the production figure of 90,000 pieces of clothing a day, creating a very strong network of distribution and a strong area of export. A key target of Cotonella marketing is their participation as a main sponsor since 1996 to Miss Italia – the most prestigious national beauty contest in Italy.