More than 35,000 readers of the major Italian bike magazine Motociclismo voted for their Bike of the Year 2008 and gave a huge vote of confidence towards Ducati giving them their best ever result in the Sport Bike catergory, best in Supermotard and a major result in the Naked Bike categories. Choosing from 280 models split into 12 categories, including 125cc, Cruiser, Naked, Dual, Enduro, Supermotard, Touring, Sport Bike, Sport Touring, and three scooter categories, the public’s favourite and most eagerly awaited award was for best Sport Bike. For the first time ever in the history of such awards presented by motorcycle magazines, a single manufacturer – Ducati – had recorded an unprecedented clean sweep of votes and claimed the first three places.