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Story Brief:
With 266 years of experience and over 60,000 miles behind them, a unique breed of motorcyclists, who are quite literally ‘barking about biking’, have been unveiled today by Bennetts. Whilst most dogs remain confined to a lead, these pet-rol heads live life in the fast lane and have been chosen by the insurance provider to launch an online initiative that identifies some of the UK’s weird and wonderful motorcycle riders and celebrates the passion for biking that they all share....
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