Specialist motorcycle broker, MCE Insurance linked up with Northamptonshire based Pure Triumph to promote the MCIA’s (Motorcycle Industry Association) national Ride to Work Day, on Wednesday 16th July. Pure Triumph hosted the event and donated £150 biking jacket in a free raffle, while MCE gave every rider a designer t-shirt and free refreshments.
The day was a phenomenal success with over 400 bikers showing up and the jacket being won by Andrew Beirne from Kettering, Northamptonshire.
An elated Andrew Beirne said ‘I can’t believe I won! I am not taking the jacket off. I’ve just got back into biking’ due to the increases in fuel prices, it’s becoming so expensive to run a car.’
A fired up Dominic Edwards, Affinity Marketing Director at MCE insurance added ‘it was a fantastic day at Pure Triumph. Riders from all over East Midlands rode down in support of Ride to Work Day, in fact one biker rode from Buckingham Palace! From speaking to riders on the day its obvious that bikes are not just great fun but are becoming increasing important as daily transport.’
