Last weekend saw the BMW Motorrad UK dealer network celebrate the launch of the brand new R1200 S and F800 S sport models to the public during the Sport Weekend.
The overcast weather did not dampen the spirits of those visiting showrooms up and down the country, as they took part in test rides and witnessed technical demonstrations. Many dealerships offered refreshments and BMW Motorrad ran a national competition to win an entire sport outfit from the 2006 BMW Rider Equipment collection. Some dealerships arranged their own special events, such as stunt rider displays and ride outs to local biker meeting spots.
Reaction to the new bikes has been very positive and the Sport Weekend generated a number of sales leads for the UK dealership network. As the images from Vines of Guildford prove, BMW Motorrad UK saw some very happy customers.
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