Karl Radley (27) has joined Yamaha Motor (UK) Ltd as the company’s Marketing Co-ordinator. He will be aiding Marketing Manager Simon Belton in the implementation of Yamaha’s marketing plans. His functions will include the management of the motorcycle press fleet, instigation of the company’s attendance at outside events and general promotional activities!
Many industry insiders may have already come across Karl before as he was previously Business Development Manager for after-market brake line and control cable manufacturer Venhill Engineering in Dorking, Surrey, where he gathered a whole host of experience including sales, marketing and show management plus dealer and customer relations – perfect framework for a life at Yamaha!
As a keen road racing fan, Karl has also been involved at top level racing, working on a voluntary basis for Phase One Yamaha Endurance team in the World Endurance championship.
‘I’ve admired Yamaha as a company since I started working in the industry and after getting to know some of their employees, I knew it’s where I wanted to progress my career. I’m keen to start promoting the Yamaha brand and I hope that our dealer network and affiliates will pick up the phone if they need help and support – that’s what we are here for.’
Karl can be contacted on
01932 358085 or by email at
karl.radley@yamaha-motor.co.uk.
