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Yamaha To Quit WSB At End Of Season


By: londonbikers.com | Published 02 August 2011, 15:14 | Views: 1,486 | tags: yamaha, factory, world superbikes, r1, wsbk, eugene laverty, marco melandri, 2012, withdrawal, leave, championship
Yamaha Motor Europe N.V. (YME) has decided to withdraw their official Yamaha World Superbike Team at the end of the current season from the FIM Superbike World Championship.
This announcement follows a full strategic review of the Marketing Operations within Europe including all Motorsport activities and takes into account the continuing severe and rapidly changing Powered Two Wheeler market conditions throughout the region.

Due to this decision more resource and focus will now be used for direct “Customer“ activities to ultimately add more value to Yamaha ownership and increased Customer Satisfaction.

YME would like to express their sincere thanks and appreciation for the total commitment, support, and passion shown by the extremely professional and dedicated riders and team members both past and present throughout the many years of participation in the FIM Superbike World Championship. YME would also like to thank all the highly valued business partners and suppliers who have in-turn supported the team and in addition would like to thank Infront Motorsports, the FIM Superbike World Championship promoters. YME has chosen this timing of announcement to ensure that all existing obligations are correctly met, and to not limit any opportunities or future planning for all personnel involved.

Riders Marco Melandri and Eugene Laverty are currently respectively 3rd and 4th in the overall 2011 FIM Superbike World Championship standings for riders with 4 rounds to go. YME and the team will continue to give its maximum efforts until the end of the existing season to try and regain the World Superbike title which Yamaha also won in 2009.

Yamaha will continue the availability of road racing kit parts, known as YEC Racing kit parts, for its R1 and R6 production models for private teams entering at all racing levels.

Courtesy of www.yamaha-racing.com

Editor's Opinion : Well that's as maybe, but there's some speculation that they'll be doing a Ducati - i.e. supplying privateer teams with bikes and tech support as per Checa's Althea racing this year. Perhaps it means more support for the BSB teams or encouragement for them to hit the WSB paddock.

But whatever, Yamaha will need to shift R1s now and in the future so they'll have to be racing somewhere and where better than the World Stage? I don't think it's as bad as the release sounds.

 

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3 Comments

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andrew&7 | 02 August 2011, 15:15
times are getting harder for all concerned.

Wonder if it's anything to do with the backers of MotoGP bidding to invest in the backers of WSB?

Jay | 02 August 2011, 18:41
I think it's just a diversion of funds, and as per the Ducati analogy, I don't think it'll be any great loss to the series. It's unfortunate, but understandable. Especially when Lorenzo's no doubt asking for more in salary than the entire SBK team budget.

Motopup | 02 August 2011, 20:37
I feel for years Yamaha has been slipping down the manufacturers list. Re-investment for high end gadgetary and new styling hasnt, it seems, been top of the agenda.

BMW, APR and KAW have all produced sme top bikes of recent years. The R1 is old hat now and they understand it needs a considerable amount of investment to get it to the SBK stage.

Its also dosent help the cost of the bikes at showrooms now...off topic I know.

Digression over, I think its part of a bigger picture and I expect more teams to follow suit and all championships watered down.
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